CZECH REPUBLIC & EASTERN EUROPE – A STRATEGIC OPPORTUNITY FOR VIETNAM TO REDUCE RELIANCE ON THE U.S. MARKET

Strong Export Growth to the Czech Republic Thanks to EVFTA

According to the Vietnam Trade Office in the Czech Republic, bilateral trade between Vietnam and the Czech Republic reached USD 548.6 million in Q1/2025, with exports from Vietnam accounting for USD 495.2 million, up 62.3% compared to the same period in 2024. This is a positive signal, demonstrating Vietnam’s strong momentum in the Czech market.

This growth is driven by several factors, most notably the EU-Vietnam Free Trade Agreement (EVFTA), which gives Vietnamese goods preferential tariff access to the Czech market. At the same time, the improved quality of Vietnamese products better meets the EU’s stringent standards.

Additionally, the Czech economy has been recovering robustly post-pandemic, pushing up consumption demand—particularly for consumer goods, food, electronics, and industrial products, which are Vietnam’s key export categories.

Eastern Europe – A High-Potential Market for Vietnamese Exports

Beyond the Czech Republic, countries such as Poland, Hungary, Romania, and Bulgaria are also becoming attractive destinations for Vietnamese goods. These economies are experiencing rapid growth, have high consumer demand, and are becoming more deeply integrated into the EU market.

Key Vietnamese export products with great potential in Eastern Europe include:

• Textiles and footwear: Benefiting from improved quality and competitive pricing.

• Processed and organic foods: Aligned with local trends toward green and traditional consumption.

• Electronics, components, and high-tech equipment: Supporting the region’s ongoing industrial development.

Leveraging EVFTA and Effective Market Entry Strategies

As an EU member, the Czech Republic acts as a gateway for Vietnamese goods into Europe. Vietnamese exporters should make full use of EVFTA tariff advantages, improve product quality, enhance packaging and branding, and strengthen marketing efforts to increase competitiveness in this market.

However, businesses must also prepare for tightening quality requirements in Eastern Europe and increasing competition from EU-based suppliers. To succeed, Vietnamese companies should:

• Ensure compliance with technical standards and certifications.

• Develop tailored marketing strategies for local preferences.

• Participate in trade fairs and exhibitions to connect with potential partners.

• Strengthen local distribution and agency networks for sustainable growth.

Reducing Reliance on the U.S. – A Sustainable Export Strategy

Diversifying export markets, especially by deepening engagement with the Czech Republic and Eastern Europe, helps Vietnamese businesses mitigate risks associated with the U.S. market and creates a long-term growth engine.

As recommended by the Vietnam Trade Office in the Czech Republic:

“Vietnamese businesses should proactively shift exports toward EU markets, fully utilize EVFTA benefits, and capitalize on economic recovery in the Czech Republic and Eastern Europe to expand market share and boost export value.”

Dolphin Sea Air Services Corp. – Your Trusted Logistics Partner for Global Expansion

At Dolphin Sea Air, we offer comprehensive logistics solutions to support Vietnamese exporters in reaching high-potential markets like Europe and Eastern Europe. Our services include:

• International freight forwarding

• Customs brokerage

• Warehousing

• Domestic transportation

• In-depth import-export consulting

Let us help you optimize costs, streamline operations, and succeed in new markets.

• Hotline: 1900 986813
• Email: info@dolphinseaair.com.vn
• Fanpage: Dolphin Sea Air Services Corp. – Logistics Company

Contact Dolphin today for expert logistics consultation, export market expansion strategies, and a pathway to sustainable growth!

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